Angelina Jolie Replaced by Red-headed Model Karen Elson

St.John this week launched a new spring 2010 print advertising campaign starring British model Karen Elson, 30, a redhead who is married to White Stripes singer Jack White.

Karen Elson, 30, is the wife of White Stripes rocker Jack White, with whom she has two kids.

Absent from the promotion, was Hollywood superstar Jolie, 34, who was hired by St. John as its public face in 2005.

Jolie’s departure had been announced in June 2008.

St. John chief executive Glenn McMahon told Women’s Wear Daily she “overshadowed the brand. We wanted to make a clean break from actresses and steer away from blondes and cleanse the palette.”

Separately, McMahon said in a statement that “we needed to show a modern point of view of St. John. We are evolving the brand.”

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