The campaign for new perfume Secret Obsession was deemed too racy for TV because it shows a brief glimpse of her nipple, according to source

The black and white advert shows Mendes, 34, rolling on a dishevelled bed before caressing herself and showing her chest for a split second.

“Between love and madness lies obsession,” she whispers seductively during the footage. “Love…madness. It’s my secret.”

Although network bosses have pulled the advert, Calvin Klein is running the clip on its website under the headline “Eva Mendes banned advert.”

“This development is not entirely a surprise for the US.market,” said Tom Murry, president and chief operating officer of Calvin Klein Inc.

“We believe the commercial is exceptional and hits the mark for Secret Obsession. We will reach our consumers in the U.S. primarily through the Web site, the print campaign and at point of sale.

“We are anticipating a very successful global launch.”

Eva first exposed her body in the 2007 film We Own The Night. Since then she has bared all for animal rights charity Peta, in the ‘I’d rather go naked than wear fur’ campaign.

Rihanna, has taken another title, this time as the current most-downloaded song on Apple’s iTunes.

Rihanna’s `Disturbia` took the number one spot, bouncing Katy Perry’s “I Kissed A Girl.”
`Disturbia,` premiered exclusively on iTunes late last month. It appears on the album `Good Girl Gone Bad: Reloaded.

The rest of the chart for Aug. 4 is as follows:

1). Rihanna - “Disturbia”
2). M.I.A. - “Paper Planes”
3). Katy Perry - “I Kissed a Girl”
4). Jonas Brothers - “Burnin’ Up”
5). Coldplay - “Viva la Vida”
6). Estelle featuring Kayne West - “American Boy”
7). The Pussycat Dolls - “When I Grow Up”
8). Chris Brown - “Forever”
9). Jonas Brothers - “Tonight”
10). Shwayze - “Corona and Lime”

According to Teen Hollywood Hollywood socialite-turned-reality TV star Kim Kardashian is pressuring her boyfriend to propose - by getting a start on her wedding plans.

The fun-loving party girl has been dating top American footballer Reggie Bush for a year and she has left him with no doubt she’s ready to become his wife after she was spotted picking up bridal magazines during a recent trip to Las Vegas.

Kim Kardashian, who isn’t even engaged to Bush, tells America’s In Touch magazine, “I was in Vegas for a bachelorette party and saw how hectic it is to plan a wedding, so I’ve decided to start planning mine before being asked!”

Picture credit to Gossip Girl

The “Take A Bow” singer and her R&B stud boyfriend were spotted relaxing and getting cozy in their hotel’s hot tub - with the duo sipping drinks as Rihanna helped Chris out with his complexion woes by popping a zit for him.

More Rihanna and Chris Brown Get Cozy in hot tub at MyRihanna.net

Britney Spears was spotted leaving Bally’s gym after another hard workout. After the gym Britney went cruising in her cabriolet car.
Check out some Britney Spears pictures here:

Britney Spears Leaving Bally’s gym >> QueenBritney.Com

Britney Goes To Gym on August 3rd >> BritneyFans.Org

Britney leaving Bally’s gym >> BritneyZone.Com